Meta Ads Agency
Meta Ads Agency for Businesses That Need Cleaner Tracking, Better Testing, and Smarter Scaling
Svey Media is a Meta-only Meta Ads agency that helps growth-focused businesses improve and scale Facebook and Instagram advertising with campaign management, creative testing, clean tracking, daily optimization, and measurement-backed decisions.
Founded by a Former Meta Marketing Science Partner and a Former Meta Account Manager, and backed by Badged Meta Business Partner status, Svey Media helps businesses understand what is working, what is wasting spend, and which campaigns may be ready for more budget.
What we help with:
Book your free Meta Ads Call
Tell us about your business, current Meta Ads setup, and what you want to improve.
No commitment. We’ll reach out within 1 business day to schedule.
Founder Proof
Founded by former Meta team members with Marketing Science and Account Management experience
Svey Media was founded by a Former Meta Marketing Science Partner and a Former Meta Account Manager. That background shapes how we think about campaign structure, tracking, measurement, creative testing, and growth.
Svetlin Dimov
CEO
Former Meta Marketing Science Partner
Svetlin brings Meta Marketing Science experience to Svey Media’s approach to tracking, measurement, campaign structure, performance analysis, and scaling decisions. His work helps clients understand what is working, what is wasting spend, and where cleaner data can support better Meta Ads decisions.
Bara Hortova
CMO
Former Meta Account Manager
Bara worked at Meta as an Account Manager, where she consulted businesses ranging from small ecommerce and professional services companies to large public companies on their Facebook and Instagram advertising strategies. At Svey Media, she partners with clients across industries to improve campaign strategy, account direction, and growth planning.
Together, Svey Media’s founders bring Meta-side experience in Marketing Science and Account Management to a Meta-only agency built around media buying, creative testing, clean tracking, and daily optimization.
Why performance breaks down
Why Meta Ads accounts often underperform
Meta Ads can create growth opportunities, but performance usually breaks down when tracking is unclear, creative testing is weak, campaign structure is messy, or optimization happens too slowly.
Your Meta Ads are spending, but performance is unclear
Without clean tracking and useful reporting, it is hard to know which campaigns, audiences, offers, and creative assets are creating better business signals. Svey Media helps improve visibility with Pixel, CAPI, custom UTMs, conversion events, and reporting tied to business goals.
You cannot scale because tracking, creative, or campaign structure is weak
Increasing budget too early can make performance worse. Svey Media helps test campaign structure, creative, audiences, offers, and tracking before increasing spend, so scaling decisions are based on stronger signals.
Your agency does not give you enough ownership, visibility, or daily attention
Meta Ads should not be left on autopilot. Svey Media manages campaigns inside client-owned ad accounts, reviews performance daily, and helps your business keep control of its audiences, data, history, and learning.
What Svey Media Manages
Meta Ads management built around media buying, testing, tracking, and daily optimization
Svey Media manages the core parts of Meta advertising, from account and campaign setup to audience testing, creative testing, tracking support, daily optimization, and performance reporting. For a deeper breakdown of the operating model, visit our Meta Ads Management page.
The goal is to give your business a cleaner, more accountable Meta Ads system. We help structure campaigns, test new angles, review performance, and make daily adjustments so your account is not left on autopilot.
Campaign setup and account structure
We help set up or refine your Meta ad account so your campaigns have a clear structure for testing audiences, creative, offers, placements, and conversion paths.
Facebook and Instagram ad management
Svey Media manages campaigns across Meta platforms, including Facebook, Instagram, Messenger, Audience Network, WhatsApp, and Threads. This includes ad trafficking, placement review, budget adjustments, and ongoing performance checks.
Audience research and audience testing
We help test audiences methodically so your campaigns are not relying on one narrow setup, one assumption, or one untested targeting approach.
Creative and offer testing
Creative is one of the biggest levers inside Meta Ads. Svey Media helps test creative, offers, messaging, and audience fit before increasing spend. Learn more about our Meta Ads Creative Testing approach.
Budget and bid adjustments
We review spend allocation, campaign delivery, bidding signals, and budget movement so scaling decisions are based on performance data instead of guesswork.
Tracking and reporting
We help improve visibility with Pixel, CAPI, custom UTMs, conversion events, and reporting tied to business goals such as leads, purchases, quote requests, consultation requests, project inquiries, or other meaningful actions. Learn more about Meta Ads Tracking Setup.
Retargeting and funnel support
People often need more than one touchpoint before they convert. Svey Media helps manage retargeting campaigns that bring warmer audiences back into the path toward an inquiry, purchase, call, or conversion.
Daily optimization
Your campaigns are reviewed daily, not left to run without attention. That may include pausing weak ads, adjusting budgets, reviewing audiences, testing new creative, checking tracking, and looking for the next improvement.
Meta-Only Focus
Why work with a Meta-only agency?
Meta Ads are not a side service at Svey Media. They are the focus.
Svey Media manages advertising only across Meta platforms, including Facebook, Instagram, Messenger, Audience Network, WhatsApp, and Threads. That focus keeps the strategy, campaign structure, creative testing, tracking, and daily optimization centered on how Meta advertising actually works.
Focused platform expertise
A general paid media agency may split attention across search, display, social, SEO, and other channels. Svey Media focuses on Meta Ads, so your campaigns are managed by a team built around Facebook and Instagram advertising.
Meta-specific campaign structure
Meta campaigns need the right structure for testing audiences, creative, placements, conversion paths, and budget movement. Svey Media helps build or refine campaign structures around Meta’s platform signals.
Creative testing built for Meta placements
Creative that works on Meta needs to match the way people consume content across Facebook, Instagram, Stories, Reels, Messenger, and other Meta placements. Svey Media helps test creative and offers before increasing spend.
Tracking and reporting built around Meta signals
Cleaner tracking helps you understand which campaigns, audiences, creative assets, and offers are producing stronger signals. Svey Media helps improve visibility with Pixel, CAPI, custom UTMs, conversion events, and reporting tied to business goals.
Daily optimization inside Meta ad accounts
Meta performance changes quickly. Svey Media reviews campaigns daily, checks performance signals, adjusts budgets, tests creative, reviews audiences, and looks for the next improvement instead of leaving campaigns on autopilot.
If your business needs support outside Meta platforms, Svey Media may not be the right fit. If you need a focused Meta Ads agency for campaign management, creative testing, clean tracking, and daily optimization, that is exactly where we focus.
Campaign Types and Objectives
Campaign types and objectives Svey Media can manage
Different businesses need different Meta campaign structures. Some need lead generation, some need online sales, some need retargeting, and some need better tracking before they increase spend.
Svey Media helps choose and manage campaign types based on your business model, sales process, tracking setup, offer, creative, and growth stage.
Lead generation campaigns
For businesses that need inquiries, consultation requests, quote requests, project inquiries, or form submissions, Svey Media helps structure Meta lead generation campaigns around stronger intent signals and cleaner follow-up paths. Learn more about Meta Ads for Lead Generation.
Website purchase campaigns
For ecommerce and online sales businesses, Svey Media helps manage campaigns built around website purchases, product sales, audience testing, creative testing, and profitability-focused reporting. See our Meta Ads for Ecommerce page.
Professional services campaigns
For service-based businesses, Meta Ads can support consultation requests, project inquiries, quote requests, appointment inquiries, and retargeting. Learn more about Meta Ads for Professional Services.
Catalog and shopping campaigns
For eligible ecommerce businesses, Svey Media can help manage catalog and shopping campaigns, review product feed quality, test creative, and support campaign structures tied to product performance.
Retargeting campaigns
People often need multiple touchpoints before they convert. Svey Media helps manage retargeting campaigns for warmer audiences, including website visitors, engaged users, lead form openers, video viewers, and other relevant audience groups.
Advantage+ campaigns
Advantage+ campaigns can be useful when they are tested with the right account structure, creative, tracking, and performance expectations. Svey Media helps evaluate when Advantage+ campaigns make sense and how they should fit into the broader Meta Ads strategy.
Messenger and call campaigns
For businesses that rely on conversations or phone inquiries, Svey Media can help test Messenger campaigns, call-focused campaigns, and other contact paths that make it easier for prospects to reach your team.
Brand awareness and video view campaigns
Not every campaign needs to ask for an immediate conversion. Svey Media can help use awareness, reach, and video view campaigns when they support a broader Meta strategy, audience-building plan, or funnel structure.
The right campaign objective is not chosen in isolation. It should match your offer, audience, creative, tracking setup, follow-up process, and business goals.
Creative Testing
Creative testing that supports better media buying decisions
Creative is one of the biggest levers inside Meta Ads, but it needs to be tested with discipline. Svey Media helps test creative, offers, messaging, audiences, and placements before increasing spend.
The goal is not to guess which ad will work. The goal is to build a testing system that helps identify stronger signals, weaker angles, creative fatigue, and new opportunities for improvement.
Ad creative ideation
Svey Media helps develop new ad angles based on your offer, audience, funnel stage, campaign goals, and previous performance data.
Image and video ad testing
Different formats can create different performance signals across Facebook, Instagram, Stories, Reels, Messenger, and other Meta placements. We help test image and video creative so campaign decisions are based on data, not assumptions.
Offer and message testing
The same audience can respond differently depending on the offer, hook, landing path, and message. Svey Media helps test offers and messaging so your campaigns are not relying on one unproven angle.
Creative performance review
We review creative performance to understand which assets are producing stronger signals, which assets are weakening, and which ideas may deserve more testing.
Creative fatigue monitoring
Meta creative can fatigue over time. Svey Media helps monitor performance changes and identify when new creative may be needed before campaigns lose momentum.
New ad trafficking
When new creative is ready, Svey Media helps traffic ads into the right campaign structure so testing is controlled and easier to evaluate.
Creative testing works best when it is connected to the rest of the account. Svey Media uses Meta Ads Creative Testing to support better media buying, cleaner optimization, and smarter scaling decisions.
Tracking and Measurement
Cleaner tracking for better Meta Ads decisions
Meta Ads are easier to improve when tracking is clean. Svey Media helps connect campaign activity to the actions that matter, so your team can make decisions with better visibility instead of relying only on surface-level metrics.
The goal is not to claim perfect attribution. The goal is to help your business understand which campaigns, audiences, offers, and creative assets are producing stronger signals.
Meta Pixel
Svey Media helps review and support Meta Pixel setup so your campaigns can receive cleaner website activity signals and your reporting is easier to understand.
CAPI
Conversions API can help strengthen tracking when browser-based signals are limited. Svey Media helps with most codeless CAPI setups so your account has a cleaner measurement foundation.
Custom UTMs
Custom UTMs help make campaign traffic easier to review across analytics tools, reports, and internal dashboards. Svey Media helps structure UTMs so campaign, audience, and creative performance can be reviewed more clearly.
Conversion events
Your campaigns need events that match meaningful actions. Svey Media helps review conversion events tied to leads, purchases, form submissions, call clicks, consultation requests, quote requests, project inquiries, and other business goals.
Lead source and purchase tracking
Whether your business depends on leads, ecommerce purchases, consultation requests, or offline follow-up, Svey Media helps improve visibility into which campaigns are creating stronger business signals.
Campaign reporting
Reporting should show more than spend, clicks, and impressions. Svey Media helps review campaign performance, creative performance, audience performance, conversion activity, and the numbers that matter for your business.
Better tracking does not automatically fix performance, but it gives your business a better foundation for testing, optimization, reporting, and growth decisions. Learn more about Meta Ads Tracking Setup.
Daily Optimization and Scaling
Daily optimization before scaling
Scaling Meta Ads should not mean increasing budget and hoping performance holds. Svey Media reviews campaigns daily and looks for the next improvement before recommending bigger budget moves.
That may include pausing weak ads, adjusting budgets, reviewing audiences, checking tracking, testing new creative, refining campaign structure, and watching for performance signals that show where spend may be better used.
Budget adjustments
We review how spend is moving across campaigns, ad sets, audiences, placements, and creative assets so budget decisions are tied to performance signals.
Bid adjustments
When bid strategy matters, Svey Media reviews delivery, cost patterns, conversion activity, and account goals before making changes.
Audience review
Audience performance can shift over time. We review audience signals to understand which segments, placements, and campaign structures may deserve more testing or less spend.
Creative testing
Creative performance can change quickly on Meta. Svey Media helps test new creative, review fatigue, and identify which messages, formats, and offers may deserve more attention.
Performance checks
We review campaign performance daily so your account is not left waiting for a weekly or monthly check-in before issues are noticed.
Scaling recommendations
Svey Media looks for stronger campaign signals before recommending larger budget moves. The goal is to scale with more context, cleaner tracking, and better testing discipline.
Growth should be reviewed with business economics in mind. Svey Media helps connect Meta Ads performance to reporting, tracking, and profitability-focused decisions so spend is not evaluated only by clicks, impressions, or platform-level metrics. Learn more about Meta Ads Scaling.
The Meta Audit CTA
Start with the Free 35-Part Meta Audit
Not sure what is holding your Meta Ads back? The Free 35-Part Meta Audit reviews the parts of your account that usually affect performance, including tracking, setup, audiences, strategy, account structure, creative guidelines, performance, and measurement.
You will receive a Summary and Recommendations presentation over a video call, so you can see where your account may be losing efficiency and what should be reviewed before increasing spend.
Request the Free Meta AuditThe audit reviews:
Pricing, Setup, and Ownership
Start with a cleaner Meta Ads setup, without the upfront setup fee
Management plans start at $795/month, depending on complexity. Svey Media does not charge a setup fee or onboarding fee, and your campaigns are built inside Meta ad accounts your business owns.
What this means for your business:
No setup or onboarding fee
Start without a separate upfront setup charge.
Client-owned Meta ad accounts
Your audiences, campaign history, learning, and account data stay with your business.
Client-owned campaign data
Your performance history, reporting, audiences, and campaign insights remain part of your advertising infrastructure.
No agency-owned account lock-in
Svey Media does not force clients to run campaigns through agency-owned ad accounts. Your advertising infrastructure stays under your control if you ever change partners.
Management built around your current needs
Scope depends on your account structure, tracking needs, creative testing needs, campaign complexity, platform coverage, budget, and growth stage.
Proof
Why businesses trust Svey Media with Meta Ads
Svey Media works with businesses that need cleaner campaign structure, stronger creative testing, better tracking visibility, and more accountable Meta Ads management.
Badged Meta Business Partner
Svey Media brings Meta-specific experience to campaign structure, optimization, tracking, and platform decision-making.
Former Meta team members
Founded by a Former Meta Marketing Science Partner and a Former Meta Account Manager.
1,000+ brands consulted at Meta
The team brings experience from consulting a wide range of businesses on Facebook and Instagram advertising strategy.
Daily optimization
Campaigns are reviewed daily so spend, creative, audiences, and tracking issues are not left on autopilot.
Creative testing discipline
Creative, offers, messaging, and audiences are tested before increasing spend.
Client-owned accounts and data
Your ad account, audiences, campaign history, reporting, and learning stay with your business.
This matters because Meta Ads performance cannot be judged by surface-level metrics alone. Svey Media helps connect campaign decisions to tracking, creative testing, profitability-focused reporting, and smarter budget movement.
FAQ
Frequently asked questions about working with a Meta Ads agency
Have questions before booking a call? Here are the answers businesses usually need before deciding whether Svey Media is the right Meta Ads agency for them.
What is a Meta Ads agency?
A Meta Ads agency helps businesses plan, launch, manage, test, optimize, and report on advertising across Meta platforms such as Facebook, Instagram, Messenger, Audience Network, WhatsApp, and Threads. A strong Meta Ads agency should help with campaign structure, audience testing, creative testing, tracking, reporting, and ongoing optimization.
What does Svey Media do as a Meta Ads agency?
Svey Media manages Meta Ads for growth-focused businesses. That includes account and campaign setup, Facebook and Instagram ad management, audience testing, creative testing, tracking support, daily optimization, performance reporting, profitability reporting, and scaling strategy.
Is Svey Media a Meta-only agency?
Yes. Svey Media focuses only on Meta platforms, including Facebook, Instagram, Messenger, Audience Network, WhatsApp, and Threads. We do not position Svey Media as a Google Ads agency, TikTok Ads agency, LinkedIn Ads agency, or general paid media agency.
Can you manage Facebook Ads and Instagram Ads?
Yes. Svey Media manages Facebook Ads and Instagram Ads as part of the broader Meta advertising platform. Campaigns may also use other Meta placements when they make sense for your strategy, creative, audience, and tracking setup.
Can you help if we have never run Meta Ads before?
Yes. Svey Media can help businesses that are new to Meta Ads with account setup, campaign setup, tracking support, audience testing, creative testing, launch planning, and daily campaign management.
Can you help if our current Meta Ads are underperforming?
Yes. Svey Media can review your current Meta Ads setup, tracking, campaign structure, audiences, creative, offers, reporting, and optimization process to identify where performance may be unclear or inefficient.
What does Meta Ads management include?
Meta Ads management can include campaign setup, ad trafficking, audience research, audience testing, creative testing, offer testing, budget adjustments, bid adjustments, tracking support, daily optimization, performance reporting, profitability reporting, retargeting, and scaling recommendations.
Do you help with Meta Pixel, CAPI, and custom UTMs?
Yes. Svey Media helps with most codeless tracking setups, including Meta Pixel, CAPI, custom UTMs, conversion events, and reporting structures that make campaign performance easier to review.
How much does Meta Ads management cost?
Management plans start at $795/month, depending on complexity. The final scope depends on your current setup, tracking needs, creative testing needs, campaign complexity, platform coverage, budget, and growth stage.
Do you charge a setup fee?
No. Svey Media does not charge a setup fee or onboarding fee. Setup work is handled as part of the engagement.
Who owns the Meta ad account and campaign data?
The client owns the Meta ad account, campaign data, audiences, history, learning, and reporting infrastructure. Svey Media does not force clients to run campaigns through agency-owned ad accounts.
What is included in the Free 35-Part Meta Audit?
The Meta Audit reviews tracking, events, setup, audiences, targeting, marketing strategy, account structure, learning phase, creative guidelines, performance, and measurement. The findings are delivered as a Summary and Recommendations presentation over a video call.
Ready to improve your Meta Ads?
Ready to improve your Meta Ads?
Book a free discovery call with Svey Media to talk through your current Meta Ads setup, tracking, creative, campaigns, and the biggest opportunities to improve performance.
Former Meta team members. Badged Meta Business Partner. No setup fee. Client-owned ad accounts and data. Management plans starting at $795/month, depending on complexity.